Even if you’ve bought the obscenely expensive Lexus LFA, chances are that you haven’t had dinner with Mr. Akio Toyoda. The same applies to any car owner and the CEO of the company that manufactured his or her vehicle.
Unless you are a Fisker Karma buyer, that is. Henrik Fisker told AutoblogGreen that, instead of a traditional campaign, the company is thinking of “more innovative ways of doing marketing”; and that includes meals with buyers and potential customers.
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